To better answer that, let’s look at some global stats. As of January 2021:

• over 60% of people visit a brands website before contacting or deciding a purchase;

• over 40% of people search online for reviews and recommendations before choosing the brand or service;

• over 90% of people give up on the idea if the brand didn’t appear in immediate searches or its website looked outdated or “unappealing”; most of which don't go back to the brand any time soon, if ever again;

• over 80% of brands have a website (medium and large businesses);

• over 50% of small brands and startups have a website;

• over 80% of new business owners launch their brand with a website;

• over 70% of independent professionals (freelancers, digital nomads, and starting entrepreneurs) have either a personal website or online portfolio.

Bottom line, consumer behavior is mainly digital. Whatever the interest be, it will be looked up online first. And stats underline pretty clearly that people tend to follow first impressions and search results.
So regardless of the business you’re in, or the type of project you have, your brand not only needs to be showcased but also needs to look and feel up to date.
Branding and marketing are a fundamental aspect for any business or project to thrive. Meaning that online presence is crucial to reach and engage with users & consumers. If it’s not online people rarely show interest. It’s where you leave your first impression and define your connection with the viewer/consumer and enhance your presence as a brand and business.

We're proud to say our design process is pretty effective. Creativity and efficiency go hand-to-hand in a streamline that took years to perfect.
That said, most websites take 3 to 8 weeks to complete, but can easily be less or more. It highly depends on the purpose and concept of your website, which is evaluated when we discuss it thoroughly together.
Revisions from the client also impact the timeline as we impose no limit to revisions. Specially because copywriting is fully provided by the client and is by norm what requires most revisions. Bear in mind though, the more revisions done the longer it takes to finish a project.

Breaking down the full process, the steps are:

• Step 1 / First meeting & discussing of the project:
For every project we start with scheduling and jumping to a meeting to discuss all details regarding the new website. Ideas, needs, concepts, deadlines, priorities and expectations, must haves and must nots, etc… and you get an immediate quick and clear quote as well as expected timeframes. We share why we choose WordPress & Elementor within the vast options of web site building and we make transparent what your investment is going towards as a €44 monthly fee is require once the website is finished.
Once an agreements is established we send an invoice for the first 50% and immediately start designing and preparing everything once the payment is received.
We use a narrowed selection of high quality and performing plugins (for guaranteed security, protection and high functioning optimizations purposes) that are already purchased by us and which your €44 monthly fee covers for continuous usage. It’s important to note though that if a client chooses to use specific third party plugins or integrations that aren’t within what we offer or suggest they may charge a monthly or one time fee. Many third party plugins and integrations are free to use and fully compatible with Elementor so we’ll always give you additional options, but there are a few that require purchasing depending on their specificities.

• Step 2 / Onboarding:
As mentioned above, once agreement is settled there’s a 50% payment due to begin, with the second half (other 50%) due only when the website is finished and approved by the client.
Both parties sign a secure and legally binding digital contract where everything is spelled out clearly and in plain English. No advanced legalese or law degree required.

• Step 3 / Content Development:
Content development happens in two stages:


One, we jump on a meeting to strategize, if and only a strategy wasn’t already defined in the first meeting (which many times is). This is where we present the client with sample sites based on previous research so the client can give direction on what style or approach is of preference in order to create something alike, but entirely unique to you. Which also allows us to immediately define and organize what content will be needed (what, where and how).


Two, the client provides the text that will be included in each part of the website, based on the strategy presented in a previous meeting, as well as the brand guidelines (if there are any). The imagery can also be provided by the client (when also existing) or be used from free quality stock imagery sites (such as Unsplash.com or others we can suggest) and where we can help achieve what specifically works best for your project.

• Step 4 / Design, Development, and Monitoring:
As the design process begins the site will be visible through a temporary domain/link provided to the client for the purpose of monitoring and giving feedback every time needed.

Creation starts immediately online as part of a live design process, which saves time over wireframing and mockups. 
As the home page is generally the first page to be done, it’s also where most feedback and revisions take place. Which is also fundamental as it normally sets the guidelines, creative direction and pace for the creation of everything else.

• Step 5 / Final Approval & Site Launch:
Once everything is finished and we get a thumbs up, final testing is done to insure all is working perfectly before launch. Contact forms, booking forms, email addresses, CTA’s (buttons), linked elements, integrations, and so on… A task that generally takes half a day (in most cases) to a full day.
In the meantime the final 50% payment is invoiced and, once the payment goes through, your new site is added to your site’s real domain name to finally interact with the world.

• Step 6 / Learning how to update your site:
For the case of needing to be introduced on how to manage your gorgeous brand new website, this is generally the easiest part and definitely where we have most fun! Elementor is so intuitive you’ll see how quick you feel in control of what you’re doing, and how efficient it is.

We’ll jump on as many meetings needed until you become fully familiar with your backoffice and Elementor tools. In general cases this doesn’t take more than 1h to 2h meetings. It’s that quick and easy! But if it’s not your case no need to panic. You’ll be guided through it all. And even then if you feel it’s not for you, we can manage it for you (see “Management” options in the dropdown Menu) since there’s always a solution that will suit your needs, so you’ll never need to think about it again as you’ll have someone to do it for you.

The direct answer is yes. Ideally all websites should have ongoing maintenance, because they’ll need it. But the level of demand on maintenance and management depends on the site’s purpose and functionalities. Which is why we design different types of options for different types of websites and purposes (see “Management” in the dropdown Menu).

But to answer in depth the importance of a websites maintenance and management: in our current reality the lifespan of a website is becoming relatively short due to increasing and continuous updates and improvements, also due to how rapidly the internet and algorithms improve and expand in short periods of each year to fit the ever-evolving digital behaviour and markets.

As an analogy, if you look at it as a cellphone, you get daily update requests (main updates or apps) which, one day or another, you’ll need to follow through on (even if you avoid it). And those updates besides making your phone technically perform better they also make it heavier and, at some point, lead you to purchasing a new one due to lack of storage space or malfunctions (becoming draggy or having blackouts) even when the cellphone still looks as good as new. So in the case of a website, although fairly more complex than a cellphone, its ongoing maintenance and management assures you don’t need to invest in a new website anytime soon since you (or we) are on top of any ongoing improvement and optimization needs required. This provides you and your business/brand with an always up to date perfectly performing website and, for the cases that occur, keeps you on top of sudden malfunctions that some updates mistakingly show but which you immediate solve without anyone noticing. You have the guarantee that your site is looking beautiful and fulfilling its function for years and years to come, every day as if new, at its highest performance, evolving (instead of catching up) with the growth of the internet.

Rather be on a general provider, a server of your own or ours, the migration of your website to any hosting provider is included at no additional cost.

Note however that managed hosting has a lot of advantages, which you can view and compare in the “Management” section through the dropdown menu. This means all WordPress and Elementor updates (including themes, plugins, performance and optimizations upgrades, etc.), site health checks and overall management is under control, with the additional peace of mind that downtime and broken site issues are avoided through security monitoring and threat management.
And to insure everything is always safe and secure, backups to the server are done regularly.

Yes. SEO is always included.

But what is it?
SEO stands for Search Engine Optimization. This means each page of your website, each post and/or product, needs to be optimized to the relevant keywords that make sure search engines know what your page is about and what to rank it for. And this equally applies for images used. It doesn’t just insure your website is easier to find, it also guarantees it appears related to the proper relevant content, showing crystal clear imagery and text for each case.

The best example is when you share a link on your Linkedin, Twitter or Facebook page, or any other network, and get surprised with the random image and text that result from it. This is SEO! Or in that case specifically the lack of it… Which underlines the importance of optimizing the content of your website, page by page. An accurate featured image and description for each case. After all, it’s how quality content is evaluated through search engines and only helps to improve the way your site performs in its ranking. Content is indexed better and you’ll hugely benefit from it.